What Is Google Adsense And How Does It Work?

What Is Google Adsense And How Does It Work?

What Is Google Adsense And How Does It Work?

 Making money from a website can be very difficult, especially when your site doesn't sell anything. But if you want to make money from your website or blog, you can use the Google AdSense program. Since 2003, Google AdSense has been helping website owners make money from their content without having to deal directly with advertisers. It doesn't matter what your industry or niche is, almost anyone can become a part of the AdSense network and start making money.

If you've just created a new blog, or already have an existing website and you want to make money, then Google AdSense could be the answer. With millions of advertisers you can advertise their products and services, there is a good chance someone will run ads on your site, and more importantly, you will be paid. To find out more about what is Google Adsense and how does it work? you can refer to the following article.

What is Google Adsense?

As mentioned earlier, AdSense is a Google program that helps advertisers match the right publishers and website owners for their ads. With that said, AdSense is very similar to AdWords in that the two work together to match advertisers with publishers.

If you've run Adwords campaigns before, you'll have the option of using a search or display partner network. When AdWords first came out, advertisers were only allowed to target keywords on Google websites. That makes Google limit the people they can reach.

But three years after releasing AdWords, Google had a clever idea, which was to let webmasters display ads on their sites and split the ad revenue. Currently, almost any website can apply to Google to become an AdSense partner.

If websites meet certain criteria, they will be accepted into the network, and they will be allowed to show ads on Google's behalf. Each time a user clicks on one of the advertisements, the website owner will receive 68% of the advertising revenue for each click. If suppose the average bid for a keyword is $1 then it's 68 cents for the webmaster, and that's not too bad.

Google AdSense advantages

* A large number of publishers and advertisers. As of today, more than 10 million websites use it.

* High level of security, safety and transparency for advertisers and publishers. This is another nice feature of AdSense. Google acts as an intermediary between the two parties and cares about the whole process being transparent and clear to everyone. All the required metrics can be tracked within your Google Analytics account.

* Various ad formats. In AdSense, advertisers can run text, image, HTML ads, video ads and more, and in a variety of sizes. As a publisher, you can experiment with different types of ads and find out which ones generate the most revenue.

How Does AdSense Work?

How Does Google Adsense Work

The whole process is quite simple. You create an AdSense account, insert a little code into the pages of your website. Google will display targeted ads on your pages that are relevant to your website content or to previous user searches, based on its proprietary algorithm.

Your website visitors will start clicking on those ads and you will get paid for it. Google AdSense works on a cost per click and revenue sharing basis. This means that your main task is to provide as many clicks for the ad as possible.

But you guys should never try to fool Google and artificially increase the number of clicks. Do not encourage your website visitors to click on ads and certainly do not click on your own ads under any circumstances. Google has a very accurate and complex system for preventing click fraud. After notifying about some suspicious activity on your website or having doubts about the quality of your traffic and clicks, it can cause Google to suspend your account.

How To Make Money With Adsense

How To Make Money With Adsense

Finally, and most importantly, your earnings also depend on the amount of traffic to your website. You can choose the most expensive niche and choose the best placement for your ads, but it makes no sense if no one is coming to your website or blog.

Keep in mind that only a small number of your visitors will click on the ads (no official statistics from Google, but usually webmasters report that 1% to 2% is a pretty good CTR). Most likely, the clicks will bring you less than $ 0.5 per click. Now you can calculate for yourself how much traffic you need to get the amount you want.

Therefore, if you want to make money with AdSense, you need to have a large volume of traffic. It will take a lot of work and lots of unique, quality content.

This means it always makes sense to create a website on a topic you know a lot about. It will be easier for you guys to produce a lot of quality content. Don't expect to make $100 per month with a website that is just 10 pages long. It is recommended to create at least 20-30 pages of content before you start working with AdSense.

How Does AdSense Pay Publishers?

How Google AdSense Pays Publishers

After you earn your first dollar from Google AdSense, you may wonder how you receive money so you can spend it. Does Google send cash in envelopes, or do they send you vouchers?

For this problem you have good news and bad news. The good news is, they don't ship either. Instead, Google offers multiple payment methods to publishers to ensure they get their cash on time. The first and most popular payment method by far is sending your earnings by check. This payment method is free and available for most international countries.

Another popular way to get paid from AdSense is through a bank account. Currently, this payment method is only available to American banks, unless you want to pay a $10 setup fee. With its very high fees, it's obvious why most AdSense users prefer checks.

However, the bad news is that Google requires a $100 minimum threshold before they will send you any money. Maybe this Google Adsense policy will be more pronounced for blogs and smaller websites.


So what is Google Adsense? The program created by Google to make pretty good money. But this is not a program where you can get rich quick. There are some Adsense Policies to adhere to and they will help you lay the foundation for making a high and stable income.

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Resa Risyan

Just an ordinary person who wants to share a little knowledge, hopefully the knowledge I provide can be useful for all of us. Keep in mind! Useful knowledge is an investment in the afterlife.

Also, read the article about What is Google Play Services?. And see you in another article. Bye
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